In a market that is getting more and more competitive, standing out from the crowd is essential to attract the attention of potential buyers. With the integration of artificial intelligence, Apimo now allows professionals to transform the way they create and distribute their ads. Artificial intelligence simplifies the preparation of visuals and the writing of descriptions, but also helps to reach a broader and more diverse audience. In this article, I invite you to discover how Apimo uses AI to make you more efficient and increase the value of each listing.
Improve visuals
In a listing, the first thing customers see are the photos. They play a crucial role in their decision whether or not to continue viewing the listing. Apimo offers a number of functionalities that make optimizing visuals easier and more attractive:
Brightness and color enhancement: Images sometimes seem to have little clarity or warmth, especially for interior photos. With integrated AI in Apimo, you can automatically adjust brightness and colors to give a more luminous and welcoming look, thus enhancing every detail of the property.
Imperfection correction: Some unwanted details can distract potential buyers, such as shadows or misplaced objects. Our AI detects and corrects these small imperfections, creating clean pictures without extra effort.
Optimized for SEO: Thanks to the automatic titles and descriptions of each image, your pictures are better referenced on search engines. The AI work improves the visibility of your online ads and increases the chances of them being seen by clients. You enhance the value of your properties and offer a more pleasant visual experience, all directly in your software.
Generate relevant descriptions automatically
The writing of a good description can take time, especially if you want to emphasize the specific qualities of each property. Apimo’s many AI features help make this process faster, including :
Automatic and personalized descriptions: By analyzing the main characteristics of a property listed on Apimo, as well as the pictures, the software automatically generates a complete and relevant description. This includes details such as surface area, number of rooms and additional equipment. You are then free to adjust the description to perfectly match your style.
Duplicate content: For each real estate portal, unique descriptions can be generated, avoiding the problem of duplicate content, which is crucial when it comes to improved ranking of your listings.
Customization according to customer needs: AI can also highlight specific features according to the type of buyer. For example, it can insist on proximity to schools and parks for families, making each listing more targeted.
These automatically generated descriptions are ready in just a few seconds, saving you precious time and enabling you to publish ads that are effectively attracting attention.
Enhance your reach with machine translations
Our AI is not limited to images and descriptions. In a real estate market that is becoming more and more international, automatic translation is an essential asset to reach buyers beyond borders:
Translations in over 30 languages: Apimo, in collaboration with DeepL and ChatGPT, offers instant translation in several languages for each listing, making it possible to reach an international audience. No need to spend hours translating!
Uniformity of translations: Each translation is adjusted to keep the tone and style of the original listing. Regardless of whether the buyer is in France or abroad, the listing remains clear and attractive.
By reaching an international audience, your listings gain in visibility, and foreign customers can easily navigate and understand the information. This approach strengthens your agency's reputation and encourages transactions with customers from all over the world.
Artificial intelligence is opening up new possibilities for real estate professionals. With Apimo, listing preparation is simplified at every stage: visuals are enhanced, descriptions are automatically generated, and translations enable you to reach an international audience. With just a few clicks, you can optimize your ads, save time and offer increasingly attractive and relevant content.