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3 Tips to prepare your real estate software for the new season

Written by Clara Lefebvre | Sep 23, 2024 2:56:21 PM

The new season is a synonym of a new start or new resolutions for a lot of people. Although you probably have left school a long time ago, if you are a real estate professional, it is the ideal occasion to update your practices. Apimo accompanies you during this time by offering you innovative solutions. In this article, we reveal three essential tips in order to start the year with the right foot.

1. Artificial intelligence : your best ally

Artificial intelligence was implemented on Apimo a few months ago, and there is no doubt about the advantage of its integration.  In the real estate sector, the quality of the ads is extremely important . This becomes a real asset to optimize your everyday work. 

Optimizing your property descriptions

One of the main advantages of artificial intelligence in Apimo is without doubt its capacity to automatically edit the descriptions of your property. You now have the possibility to improve the fluidity of your texts as well as your turn of phrase. For example, if a description is a bit too long, artificial intelligence will offer a shorter version, while preserving the spirit of the original description. All of the above allows you to save some time and make your ads more qualitative in one click. 

Correction of spelling and grammatical errors

In order to reflect a professional image, an important element is the quality of your ads. A spelling or grammatical error can quickly happen, but can also quickly discredit your Agency if it is too frequent. Thanks to Apimo’s artificial intelligence, you can enjoy an Access to an automatic corrector that goes through your texts and edits the errors you might make.

Translation of descriptions for international sales

Nowadays, international diffusion of the properties is a key element in the real estate sector. Apimo’s artificial intelligence allows you to automatically translate the descriptions of your properties in multiple languages, which makes it easier to have access to an international audience. You can quickly adapt your ads without having to go through eternal translators, always with the goal of saving time.

In today's real estate landscape, communication is no longer limited to traditional advertisements. Video has become an essential format to appeal to customers and stand out from the rest, especially among the younger generation.

2. Beautiful videos with Clap.video

At Apimo, we have integrated Clap.video, a tool that allows you to show off your properties by creating presentation videos, via pre created templates. Very simple to use, the tool generates perfect videos for social media. You can integrate photos, keywords of your choice as well as music. It is a way of showing off a property and touch a lot more future buyers. 

Bet on social media

Needless to say, social media is a must today for real estate properties. The majority of internet users are spending time on platforms like Instagram, TikTok, or Facebook, and the video is the users preferred format, especially the younger generations. At Apimo, we offer simple solutions to create content adapted to social media. Publishing videos regularly allows you first to improve the visibility of your ads and also to maximize your chances of attracting new clients.

3. Training : They key to work efficiently with Apimo

With the software constantly evolving, it is important to follow training to maximize the usage of the Apimo functionalities and to stay on top of things. At Apimo, we offer free training all year long that will allow you to discover or rediscover all the functionalities of our software. They are animated by our trainers, Evan and Clara, who will guide you step by step to maximize Apimo’s usage in your daily work. You will be able to improve the management of your properties, the diffusion of your ads and the relationship with your clients. Our training is also available in multiple languages, the goal being to adapt to the linguistic variety of our clients. You can then form yourselves, no matter where you work or what language your team speaks, and make sure you don't miss out on any essential information.

In conclusion, this new season is the ideal time to reassess and optimize your usage of Apimo. Thanks to artificial intelligence, the power of video and continuous training, you will have all the tools you need to attack the new season with efficiency and dynamism. Do not wait any longer, take the time to prepare your real estate software for a successful new season with Apimo!